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VIDORRETA FUTURE DESIGN LAB

VIDORRETA FUTURE DESIGN LAB

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Nexkin

Nexkin

Digital Skin Prick Test

Innoprick S.L.
www.nexkinmedical.com

2019
Health

Naming
Brand Design
Editorial Design
Packaging Design

Nexkin is an innovative device that semi-automatically, conveniently and quickly records the measurement of the prick test. It provides healthcare personnel with new data on the density, height and volume of the papules, which help in the diagnosis of allergies, never before analyzed accurately.

Nexkin was born from the evolution of the concept and naming "Naxkin" which comes from the composition of "Nax" (intervened) and "skin" (skin) in reference to the place where the test and subsequent scanning is performed. On this basis, the prefix "Nex" is added as a reference to "Next", alluding to the future or innovative. In addition, the use of the letter "x" is an extra, adding the concept of innovation and technology to the branding.

Nexkin-branding
Nexkin-branding

La representación textutal del logotipo de Nexkin está conceptualizada como una referencia visual del propio producto, siendo las “n” la máxima expresión de esta similitud.

Nexkin-branding

"As a result of mutual collaboration we have managed to balance at a very high level, advanced technology, sophisticated aesthetics and an exceptional user experience. All backed by a coherent brand. The result: the enhancement of product value."

Óscar Matellanes García CEO
Nexkin-branding
Nexkin-branding